Insight:

Your syrups are a game-changer for ice cream parlours: a swirl of Durian, Lychee, or Gula Melaka instantly transforms plain soft-serve into a craft dessert delight.

Why It Matters:

Dessert shops can run limited-time “flavour collab” promotions or seasonal specials without needing to reformulate their base.

How to Use:

Offer “Flavour Your Own” stations, tubs of soft-serve with pump bottles of your syrups, letting customers swirl and mix. Promote social media moments (“Syrup Your Sundae”) to drive word-of-mouth.